Rainge Brand Downloads

Rainge · Brand guide · October 2026

Make every bucket count.

The marks, color, type and voice of Rainge, the range companion for iPhone. Everything here is free to download. The rules are short, and they’re there so the brand looks the same wherever it turns up.

Download the kit ZIP · 671 KB For design agents
The Rainge signature: Rainge in script, its last stroke flying into a striped yellow range ball.
  • Partners and pressThe approved descriptions, how to write the name, and the co-branding lockup.
  • Merch makersWhich mark goes on a cap, a towel, a marker, a sticker and a tee, and how small it can go.
  • Design agentsThe whole guide as JSON and Markdown, with the files at fixed addresses.

The idea

The one ball every golfer shares, and the one golf ignores.

Rainge treats the most ignored object in golf as the most important one, because it is. That’s the whole brand: humble objects, treated with care.

  • Everyone’s first ball. Golf starts at the range: the first lesson, the first bucket, the first one that flies.
  • The great equalizer. Whatever is in your bag, you practice with the same striped yellow ball. A beginner and a scratch player hit the same one.
  • Ignored and discarded. It never goes on the course. The industry sells the ball you play on Saturday.
  • Essential. Every swing change happens on range balls, thousands of them.

What we believe

  • Improvement happens at the range, not on the course.
  • The work matters more than the gear.
  • Everyone who practices belongs, whatever their handicap or budget.
  • One clear thing to work on beats ten tips.
  • The grind deserves craft: humble objects, treated with care.

The lines

Two lines, each with one job. The ball is the full stop wherever a line is set large.

Tagline · the promise

Make every bucket count.

Rainge makes the balls you hit add up. Use it freely: the App Store, onboarding, the site, a shared clip’s end card, a pitch.

Sign-off · the idea under everything

Respect the range ball.

Use it with restraint: the last line of a story, a brief, a piece of merch. Never as a slogan stacked under the tagline.

Retired. Don’t use

  • Same ball. Different work.
  • Earn your stripes

The name

Rainge sounds like range, and reads like it. The range comes first.

  • RaingeIn sentences, headlines, buttons and on a home screen: a capital R, the rest lowercase.
  • The signatureThe only wordmark. When the name is a logo, it’s the drawn signature, never the name set in capitals.
  • Rainge GolfThe App Store name, because “Rainge” is taken there. Use it only to point people to the listing.
  • Rainge’sThe possessive. Never RainGe, Rain-ge, RAINGE in text, or a spelling with a space.

Marks

One signature, one ball.

The signature is the only wordmark. Its compact cut takes the small spaces, and the ball can stand on its own. Use the files as they are: they’re drawn, not typed.

Primary

The signature

Rainge in script, its last stroke flying into the ball. It’s the brand’s one curve: the site’s footer, partner lockups, merch and anything where Rainge signs its name.

Clear space
Two ball-widths on every side, measured from the file’s edge.
Minimum
160 px wide on screen, so the flight stays a line. Print and stitch sizes are under Merch.
Night
Cream script, yellow ball, on turf. Home.
Day
Turf script, yellow ball, on cream.
One color
Black or white, the stripes cut out of the ball.
Stitch cut
The same drawing with a plain ball, for embroidery, where the stripes would fill in. Full and compact, in the kit.
The signature in cream on turf.
The signature in turf on cream.
The signature in one color, black, on white.
Primary · compact

The signature, compact

The same script and ball without the flight, for small and square-ish spaces: the site’s nav, a page header, a left chest. Below 160 px, use this instead of the full signature.

Clear space
Two ball-widths on every side.
Minimum
80 px wide on screen (the nav sets it at 86).
Colorways
Cream, turf, black, white, as the signature.
The compact signature in cream on turf.
The compact signature in turf on cream.
Icon

The app icon

The signature’s last stroke landing on the ball, on mat green. It’s for the app and for avatars; it isn’t a logo to set beside a partner’s.

Use
As supplied, square. iOS rounds the corners; elsewhere, use the flat icon with its own corners.
Minimum
16 px (the flat icon is the site’s favicon).
The Rainge app icon: the end of the flight landing on a striped yellow ball, on mat green.
The flat icon, on turf with rounded corners.

Retired. Don’t use

  • RAINGE●

The wide-capitals wordmark was retired in October 2026. The signature replaces it everywhere.

Clear space and size

The ball is the unit. Keep two ball-widths of empty ground around a mark, measured from the edge of the file. Nothing else goes in there: no text, no edge of the page, no other mark.

The signature inside its clear space: two ball-widths on every side.
The signature: two of its balls on every side.
The compact signature inside its clear space: two ball-widths on every side.
The compact signature: two of its balls on every side.
The signature at 160 px.
Signature · 160 px
The compact signature at 80 px.
Compact · 80 px
The ball at 16 px.
Ball · 16 px

Do and don’t

Each example below is the real file. Every don’t is something we’ve seen done to a logo.

DoCream on turf. This is home.
DoTurf on cream, for daylight and paper.
DoCream over the dark part of a range photo.
DoOne color, stripes cut out, when there’s one ink.
Don’tStretch or squash it.
Don’tRecolor it. The ball is always range-ball yellow.
Don’tAdd glows, shadows, gradients or bevels.
Don’tRotate it or set it on a slant.
Rainge
Don’tRetype it in a script font. Use the file.
Don’tSet it on a busy pattern, or near a second yellow.

Range report · Oct 11

42 swings · 9 sets · 7 iron

Don’tCrowd it. Keep its clear space.
Don’tPut cream on cream. Pick the colorway for the ground.

The ball

Yellow, three stripes, and nowhere else.

The striped range ball is the brand’s hero. It’s the landing of the signature’s flight, the full stop of every line we set large, and a mark on its own.

The ball: range-ball yellow with three short angled turf stripes.
The day ball: brass with turf stripes.

The full stop

Make every bucket count.

0.2 em across0.06 em after the last letterOn the baseline

  • Yellow means “this one”. It’s for the ball and nothing else. No yellow headlines, buttons, borders or backgrounds beside it.
  • Three short angled stripes, as stamped on real range balls, with fixed proportions, angle and spacing. Use the files; never redraw them or turn them into long parallel stripes.
  • The stripes stand for practice: the reps, and the fixes that held. Never use them as a progress bar or a loading indicator.
  • Day: in the app’s daylight screens, the ball is brass, #B8901A, as a fill. The signature files keep range-ball yellow on cream.
  • On its own, the ball is the avatar, the ball marker and the favicon. It reads from 16 px.

Color

After hours at the range.

Turf black, floodlight cream and range-ball yellow. Night is home; day is the same palette with the ink and the ground swapped. Click a value to copy it.

Turf

The ground. Night background, day ink.

13 26 20
Cream

The floodlight. Night ink, day background.

242 233 214
Ball

Range-ball yellow. The ball, only.

242 208 75
Brass

The ball in the app’s day screens, as a fill.

184 144 26

Roles, day and night

The app’s color roles, from its asset catalog. Design for night first.

RoleNightDayUse
BackgroundThe page, the screen
SurfaceCards
Surface raisedSheets, menus, a card on a card
RuleHairlines between rows
Line strongOutlines, dividers that must read
InkText and marks
Ink mutedSecondary text, labels
BallThe ball. “This one.”
On ballStripes, and anything set on the ball

Status and overlays: in the product, never the brand

These colors carry meaning inside the app. Don’t use them for decoration, merch or a partner’s layout.

RoleNightDayMeaning
GoodOn target
WatchDrifting
Work onFurthest from good

Feel #5CE69EAmber #FFB833Drift #FF6166Ghost #78CDEB

Drawn over swing video only: what the swing felt like, the reference lines, where it drifted, and you at address.

Type

Set like a scorecard.

Two Barlow families, upright and engineered like the range’s distance boards and yardage books, under the signature’s one curve. Both are free under the SIL Open Font License.

Barlow Semi Condensed · headlines and numbers

Hit five more.

“Held for three buckets. That one’s yours.”

700 headlines, sentence case, −0.012 em600 titles500 italic for the golfer’s own words

Barlow Condensed · labels and tight numbers

Set 4 · 7 iron · Hips stay back

3.1 in

600 caps labels, tracked 0.14 to 0.16 em700 and 800 numbers, tabular figures

The system face · text

Prop your phone behind you at the range and hit. Rainge gives you one focus for your next few balls, and tells you after every set whether you’re getting closer.

SF Pro on Apple devices; the platform’s own face elsewhereBody, buttons, nav

Rules

  • The script is a drawing, never a font. Don’t set words in a script face.
  • Headlines in sentence case. Capitals are for short labels.
  • Use only the weights above, and never fake a bold or an italic.
  • The ball is the full stop of a large line; it doesn’t replace the period in body text.

Barlow Semi CondensedBarlow CondensedLicense (OFL 1.1)

Voice

The regular two bays down.

The one who has seen everything and still practices: honest, dry, generous, a little defiant toward gear culture. Practice, not analysis: the golfer should practice more and read less, so every line earns its place.

  • Honest.Says what the numbers show, including “too few swings to tell”.
  • Focused.One thing, full stop.
  • Respects the grind.Celebrates reps, not shortcuts.
  • Dry, not jokey.Wit comes from insider truth, never memes.
  • Crafted.Short, specific, plain words, with golf vocabulary used correctly.
Sounds like Rainge
Doesn’t
Hips moved 3.6 in toward the ball by impact. One thing: butt back as you turn.
Great swing! Here are 7 tips to unlock your power.
A range companion for iPhone.
The ultimate swing analysis platform.
Too few swings to call it. Hit five more.
Your swing score is 72/100.
Held for three buckets. That one’s yours.
Unlock badges and level up.

Copy rules

  • It’s a range companion, not a swing analyzer. Say range, not course. Rainge is for practice.
  • Say “the coach”. Talk about the range and the work, never the technology behind it. No robot, sparkle or chat-bubble cues.
  • No names. Don’t name teachers or tour players, or borrow their methods.
  • American spelling: practice, color, equalizer.
  • One thing. End on one thing to try, not a list.
  • Not a gear brand. Don’t tell people what to buy, and don’t call Rainge a launch monitor, a swing analyzer or a replacement for a pro.
  • Not exclusive. The range is for everyone who practices, whatever their handicap or budget.

Imagery

One morning, at one range.

Every picture is the same range: before dawn under the machine’s light, or at first light with dew on the turf. The objects are humble and shot with care: a pyramid of striped balls, a wire bucket at the tee line, a worn ball in the grass.

A wire bucket filling at the range ball machine before dawn.
Before dawn: the machine, the bucket filling.
An iron behind a striped yellow range ball in dewy grass.
Close on the ball, the club behind it.
A wire bucket of striped range balls on the tee line at sunrise.
The next bucket, waiting at the tee line.
A worn striped range ball in the grass at first light.
A worn ball at first light: the hero, alone.
  • Real light: first light or floodlight. Dark grounds, with a light film grain; never glossy studio.
  • The range, not the course: mats, turf tees, buckets, distance boards. No fairway glamour shots or clubhouse lifestyle.
  • The work, not the gear: no product heroes of clubs or balls you’d buy. The range ball is the only star.
  • Real swings, real numbers. A read is the golfer’s own swing, with the overlays in their colors.
  • No cartoons. No illustrated balls or buckets, no robots, no sparkles.

Merch

Make the humble object precious.

Wearable first: every mark is judged on a cap front, a tee, a sticker and a 28 px avatar. Flat vector, one color if need be, and it stitches on a cap. No gradients, glows, halftones or textures.

Idea

Stripe editions

One, two, three. Small runs that mark real progress, with restraint.

Idea

Range-ball drops

Real range balls, the humble object itself, in small numbers.

Idea

Property of the range

Pieces that belong at the bay: towels, buckets, caps.

Which mark goes where

Each one drawn from the real files, at a size the rules below allow.

Cap frontThe compact stitch cut, 65 mm wide: cream thread and a yellow ball on a turf cap. Or the striped ball alone, 45 mm across.
PROPERTY OF THE RANGE
TowelThe signature in turf, 320 mm wide, on a cream towel with a turf band.
Ball markerThe ball, edge to edge, 25 mm across, enamel or print in a thin rim.
StickerThe signature in cream on turf, 100 mm wide, with a cream die-cut edge.
Tee chestThe compact signature in turf, 90 mm wide, printed on the left chest.

How small it can go

Worked out from the marks’ own geometry. The finest part of each mark has to clear the process’s smallest line: about 1 mm for stitching and 0.3 mm for print, the usual floors. Your maker’s may differ, so ask for a sew-out or a strike-off before a run.

MarkPrinted, fromStitched, fromWhat limits it
Signature95 mm wide305 mm wideThe ball’s stripes (the flight alone holds from 40 mm printed, 135 mm stitched)
Signature, compact80 mm wide260 mm wideThe ball’s stripes (the script alone holds from 15 mm printed, 50 mm stitched)
Signature, stitch cut40 mm wide135 mm wideThe flight; the ball is plain
Signature, compact stitch cut15 mm wide50 mm wideThe script; the ball is plain
The ball5 mm across16 mm acrossThe gap between stripes, 6.5% of the ball
  • The rule of thumb: the ball must be at least 16 mm across to stitch its stripes, and 5 mm to print them. If it would be smaller, use the stitch cut of the signature or of its compact cut (the same drawing with a plain ball), or the striped ball on its own, rather than thickening the stripes.
  • Color: match thread and ink to the hex values: turf #0D1A14, cream #F2E9D6, ball #F2D04B. We don’t publish Pantone or thread codes; approve a sample against the hex in daylight.
  • One color: use the black or white files, which cut the stripes out of the ball, and print or stitch them in turf, cream or the garment’s contrast color.
  • On a garment, the yellow ball is the only accent. No second yellow, no gradients, no distressing.

Partners and press

Writing about Rainge, or working with us.

Use the signature as Rainge’s mark, the descriptions below as written, and the name as Rainge.

Short description

Rainge is a range companion for iPhone. Make every bucket count.

Long description

Rainge is a range companion for iPhone. Prop your phone behind you at the range and hit: Rainge checks your swing against sound fundamentals at the positions that matter, gives you one focus for your next few balls, and tells you after every set whether you’re getting closer. Over time, it proves the change against your own swing. Rainge is named after the range ball, every golfer’s first ball and the one golf ignores. Learn more at rainge.app.

Co-branding: Rainge × Partner

The signature, a thin rule, then the partner’s mark. In text, write “Rainge × Partner”, with the multiplication sign.

  • Order: Rainge first, on the left, unless the partner is the host and the layout reads right to left.
  • The rule: one thin line in the signature’s color, as tall as the signature’s R, with two ball-widths of space on each side.
  • Size: the partner’s mark is no taller than the signature’s R, and no more than about as wide as the signature. Neither mark dominates.
  • Ground: both marks on the same plain ground, each in its own colors. Don’t recolor either to match the other.
  • Small spaces: under 240 px wide, use the compact signature in the same arrangement.

Partners may

  • Use the marks from this page, unaltered, to refer to Rainge.
  • Quote the descriptions above as they are.
  • Use the lockup for something we’ve agreed to do together.

Partners must not

  • Alter, redraw, recolor, animate or combine the marks.
  • Imply that Rainge endorses, sponsors or recommends a product, a player or a service unless we’ve agreed it in writing.
  • Use the ball or its stripes in their own mark, or “Rainge” in a product, app or domain name.
  • Put Rainge marks on products for sale without a license from us.

Partnerships, press and merch licensing

Michael@anicca.ai

Downloads

Every mark, every colorway.

SVG for anything that scales, PNG at 512 and 2048 px wide on a transparent ground. The signature comes first: it’s the mark to use.

The whole kit

All 65 files below in one ZIP.

Download ZIP · 671 KB

The signature

Primary
Cream, for nightSVG 30 KBPNG 512 5 KBPNG 2048 18 KB
Turf, for daySVG 30 KBPNG 512 4 KBPNG 2048 17 KB
One color, blackSVG 29 KBPNG 512 4 KBPNG 2048 16 KB
One color, whiteSVG 29 KBPNG 512 4 KBPNG 2048 17 KB

The signature, compact

Primary · compact
Cream, for nightSVG 17 KBPNG 512 5 KBPNG 2048 22 KB
Turf, for daySVG 17 KBPNG 512 5 KBPNG 2048 21 KB
One color, blackSVG 17 KBPNG 512 5 KBPNG 2048 19 KB
One color, whiteSVG 17 KBPNG 512 5 KBPNG 2048 20 KB

The signature, stitch cut

Primary · stitch
Cream thread, yellow ballSVG 23 KBPNG 512 4 KBPNG 2048 18 KB
Turf thread, yellow ballSVG 23 KBPNG 512 4 KBPNG 2048 17 KB
One color, blackSVG 23 KBPNG 512 4 KBPNG 2048 16 KB
One color, whiteSVG 23 KBPNG 512 4 KBPNG 2048 17 KB
Compact, cream threadSVG 10 KBPNG 512 5 KBPNG 2048 21 KB
Compact, turf threadSVG 10 KBPNG 512 5 KBPNG 2048 20 KB
Compact, one color, blackSVG 10 KBPNG 512 5 KBPNG 2048 19 KB
Compact, one color, whiteSVG 10 KBPNG 512 5 KBPNG 2048 20 KB

The ball and the icon

Ball · icon
The ballSVG 5 KBPNG 512 7 KBPNG 2048 32 KB
The ball, brass, for daySVG 5 KBPNG 512 7 KBPNG 2048 31 KB
One color, blackSVG 5 KBPNG 512 6 KBPNG 2048 25 KB
One color, whiteSVG 5 KBPNG 512 6 KBPNG 2048 26 KB
Flat iconSVG 11 KBPNG 512 7 KBPNG 2048 30 KB
App iconPNG 1024 30 KB
App icon, darkPNG 1024 15 KB

For design agents

The same guide, for machines.

If you’re an agent making something for Rainge, read these instead of this page. They hold every token, file address and rule, and nothing here contradicts them.

Spec · JSON

brand.json

Colors with their roles, type, marks with their files, clear space and minimum sizes, lines, voice, copy rules, merch and partnership rules.

Instructions · Markdown

brand.md

The guide written as steps to follow, with the checks to run before you hand work back.

About the product

llms.txt

What Rainge is and does, for anything you write about it.

  1. Use the files at their addresses. Never redraw, retype or trace a mark.
  2. The signature is the only wordmark. Use its compact cut in small spaces, and the ball alone where even that won’t fit.
  3. Design for night first: turf ground, cream ink, and yellow for the ball only.
  4. Set type in Barlow Semi Condensed and Barlow Condensed, text in the system face.
  5. Before you hand back, check the copy: Rainge with a capital R, “range” not “course”, “the coach”, no player names, American spelling, no retired lines.